Product Designer with Engineering Roots

Blending creativity and insight to make an impact

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My Work

A few of the things that I’ve worked on

Helping ensure that client sales teams are best equipped

Crafting experiences, building culture, and advocating for design

Driving venue growth and patron loyalty

Hi! I'm Alfonso

I’m a Product Designer with 2 years of design experience after 13+ years as a Mechanical Engineer. I blend user-centered principles, a passion for design, and alignment with business goals to produce effective end-to-end results, and I’ve delivered impactful solutions for startups, corporations, and communities. When I’m not deep in design, I enjoying traveling, electronic dance music, and spending time with my partner and our miniature schnauzer. Please have a look around, and feel free to reach out! 👋

My Process

How I approach Product Design

My process blends multiple Product Design frameworks, emphasizing creativity, collaboration, feedback, and data-driven decisions. It can be outlined as follows:

  • Define the problem and gather requirements
  • Conduct research and refine problem statements
  • Explore and evaluate potential solutions
  • Collaborate with teammates, stakeholders, and users to finalize solutions
  • Increase design fidelity with iterative feedback loops
  • Perform usability testing and incorporate findings
  • Partner with developers and stakeholders to implement solutions
  • Measure performance, iterate, and optimize designs

Get In Touch

Thanks for stopping by! Want to chat about design or a potential opportunity? Here’s where to find me: